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FINE WORSTEDS · SINCE 1864

How BROWN AARON began

BROWN AARON began with a partnership. Our former partner Zhongyin Cashmere went to Britain and acquired Todd & Duncan — a textile house with a century behind it. Through that partnership we learned the trade from the inside, at both ends of it: the cashmere spun on the shores of Loch Leven in Scotland, and the worsted made in Huddersfield.

Standards

What we will not do to save cost

Huddersfield is the West Yorkshire town where the worsted trade worked out how to spin, weave and finish wool properly. The name of that town is still shorthand for fine worsted, and it is still the standard we hold ourselves to.

We keep to the Huddersfield production tradition from spinning through to finishing, and do not substitute a cheaper route at any step to save cost. The fibre is restricted to natural materials — wool, linen, silk and cashmere — and no wool quality in the collection sits below Super 100s.

That is a narrow way to make cloth. It is also the only reason a claim about provenance is worth anything.

1864Huddersfield cloth tradition
2016Entered the Chinese market
2024Supplied cloth to the Paris Olympic Games
2016–Over 1,000,000 customers to date
Partners

The mills we work with

Whether cloth is good depends half on us and half on who we make it with.

W.T.Johnson & Sons

Finishing

One of the world’s leading textile dyeing and finishing houses, and a byword for British manufacture. Its own independent water supply, four generations of finishing craft, machinery that exists nowhere else, and a stable, highly skilled production team.

Antich & Sons

High-grade weaving

One of only six high-grade wool mills left in England, headquartered in Huddersfield, and a supplier to the leading European houses.

How we work

Five things we hold to

Trend-aware

We follow what the market is actually wearing.

Considered materials

Natural fibres and extra-fine wool, selected globally.

Quality control

Every process step is inspected, not sampled.

Stock reliability

Fast replenishment, so a bestseller does not go out of stock.

Responsive service

We answer, whatever the hour.

Vision

A British cloth brand that young customers genuinely want to wear

Two plain requirements, and the reason we get repeat orders: it should look good on, and it should be comfortable to wear. Both matter more than any number on a specification sheet.